WEEMD is a $5 million(AUS) project implemented by Sarhad Rural Support Programme (SRSP) in partnership with the Australian Aid Agency. The regular programme was started in September, 2015 and will end in June 2018. The goal of the project is to contribute to sustainable livelihoods for the poor and women in border districts of the Khyber Pakhtunkhwa Province. It has three basic components in terms of Economic and Market Development, Women Empowerment and Youth Development and Provision of Literacy and functional Skills training.

The Project for Women Economic Empowerment and Market Development is being implemented in three border districts of Khyber Pakhtunkhwa, namely Peshawar, Charsadda and Nowshera. The project seeks to sustain improvements in the quality of life of poor rural population, through strengthening low-income rural markets, boosting local economic development and providing lucrative and diversified economic opportunities to the rural population. the Project intends to create economic choices through a combination of efforts to build rural assets and skills for the poor rural communities and help them to diversify their income generating activities by stimulating engagement not only in value addition to rural products but also in non-farm production and services that provide additional employment and income opportunities.

The programme is proposed to be operational in 72 villages of 22 Union Councils in the three border districts with over 4803 beneficiaries across three districts, where 975 men and women who would benefit from pro-poor value chain development, 2280 women would benefit from Community Investment Fund disbursements and 900 men and women to be provide employable skills training, 144 Master Trainers under WBC, 24 Adult literacy Centers and 480 learners teachers across a period of three years.